M
mikdunne
New member
Hi, I'm Mik from Ireland, but live down south in the UK.
I'm looking at setting up a site to generate leads and then sell these on to partner companies or look at taking a share of the sale. I've bought the domain name to get the site ready etc and will target mini diggers and excavators to start off with. I'm just wondering if there is much demand for this service in the industry? i.e. if I can generate the leads, will a company or companies be willing to buy them?
Secondly, at what price point would this work?
I was thinking £35/£40 per a lead, but looking at the lower end of the market for hire on a day rate, some companies are extremely cheap, I assume they don't come with a driver, as there would be no margin. Does this seem too high, if someone was renting it for a week, then this would be a good price I think, it would all depend on the length of time for hire. I'm looking at one site in Sheffield and their headline price is "Digger and Driver Hire from £250 a day", the margins seem pretty slim if you need to pay the driver as well as cover the investment of equipment?
If it was for a % of of the sale then 10%-15%.
Any thoughts opinions on this all welcome. Just to be clear, I don't own any equipment or take away business from anyone, but only want to help companies generate more qualified leads and looking for feedback on the idea before I invest a lot of time/energy in it.
Thanks
Mik
I'm looking at setting up a site to generate leads and then sell these on to partner companies or look at taking a share of the sale. I've bought the domain name to get the site ready etc and will target mini diggers and excavators to start off with. I'm just wondering if there is much demand for this service in the industry? i.e. if I can generate the leads, will a company or companies be willing to buy them?
Secondly, at what price point would this work?
I was thinking £35/£40 per a lead, but looking at the lower end of the market for hire on a day rate, some companies are extremely cheap, I assume they don't come with a driver, as there would be no margin. Does this seem too high, if someone was renting it for a week, then this would be a good price I think, it would all depend on the length of time for hire. I'm looking at one site in Sheffield and their headline price is "Digger and Driver Hire from £250 a day", the margins seem pretty slim if you need to pay the driver as well as cover the investment of equipment?
If it was for a % of of the sale then 10%-15%.
Any thoughts opinions on this all welcome. Just to be clear, I don't own any equipment or take away business from anyone, but only want to help companies generate more qualified leads and looking for feedback on the idea before I invest a lot of time/energy in it.
Thanks
Mik